Avyra Microsystems
BackHome

Partners

Grow with a partner that shares what it knows

We work with panel builders, installers, distributors, consultants and manufacturers. Every step is written down, fair and the same for everyone.

Who

Who can join

  • Panel builders and installers

    Build and fit systems using tested designs.

  • Distributors

    Stock, sell and support in their own market.

  • Consultants and designers

    Certified to design with our range without being tied to one supplier.

  • Manufacturers

    Add our range to theirs, or build on it.

Joining

Six steps from first call to first project

  1. Meet

    We present the programme and leave a one-page summary.

  2. Share details

    Company, volumes, machines, test equipment, design staff and safety record.

  3. Assess

    We score the answers against a written scorecard. A missing must-have blocks entry, whatever the total.

  4. Agree

    Approval inside our team, then a written agreement for your country. Competing partners never see each other's commercial data.

  5. Train

    Standards and safety first, then products and design tools. You receive a certificate that states what you may build.

  6. Start and review

    A joint plan, weekly project reviews, a salesperson on each project from the start, and a yearly re-check.

Assessment

What we look at

  • Company and finance

    Standing, payment record and compliance.

  • Market and planning

    Who you sell to and your plan.

  • Share of business

    How much of your work could use our range.

  • People and skills

    Design, sales and engineering staff.

  • Workshop

    Machines, tests and safety on the shop floor.

  • After-sales

    How you look after customers once the job is done.

What you get

Reasons to partner

  • A complete range

    One place to buy what a job needs.

  • Quality system

    Written and checked.

  • Tested designs

    You do the routine checks, not the full design test.

  • Application knowledge

    Data centres, solar, hospitals, wind.

  • Local and central support

    Technical, software, marketing, training and service.

  • Training

    Including the standards you must work to.

  • Fair dealing

    A code of conduct and loyalty both ways.

  • A joint business network

    Across the whole project chain, from investor to installer.

Distributors

A growth plan for each distributor

  1. Set up

    Nine checks: a named channel manager, market analysis, local commercial policy, channel-conflict rules, coverage, key accounts, a formal relationship, a loyalty programme, and one company face.

  2. Plan

    Business plan, product and customer mix, and gaps against competitors.

  3. Rhythm

    Monthly outlet visits and a quarterly meeting with each branch manager.

  4. Pull

    Train distributor staff and their customers, road shows, meet-and-greet days.

  5. Push

    Promotions, kits, displays and in-shop branding.

  6. Review

    Stock and returns, customer ranking, product mix. Cut the tail.

Agreement

Ten golden rules of a distributor agreement

  • 1 to 3

    A dedicated channel manager, a clear commercial policy with no channel conflict, and an action plan that says who does what.

  • 4 to 6

    Cover customers by portfolio, address the largest portfolio, and lead with a clear one-stop basket.

  • 7 to 8

    Sell through several channels including online, and show one consistent face.

  • 9 to 10

    Run a distributor programme and build the value proposition on demand creation, profit and service excellence.

Knowledge

Knowledge visits for customers

  1. Ask

    What do you want from us beyond price and delivery? Customers say: knowledge.

  2. Choose

    A menu of short sessions on catalogues, manuals, installation help, standards and design guides.

  3. Visit

    A salesperson and a product specialist go to the customer, once a month.

  4. Reward

    A certificate and a catalogue set. No order target in the same month.

  5. Learn

    Review after a few months and feed what we hear to product teams.

Conversion

Moving a partner to our system

  1. Choose

    Rank partners by volume and by how much they already use us.

  2. Visit

    Present the improved offer.

  3. Compare

    Build one standard panel both ways, with full parts, copper and labour. Compare sheet price, copper, assembly time, offer, features, certification, delivery, quotation, support and device fit, including hidden costs.

  4. Start

    Begin live projects on the system.

  5. Report

    Log every gap the partner raises and send it to the factory.

Agreement

What every agreement covers

  • Scope and territory

    What the partner may do, and where.

  • Brand use

    How names and logos are shown.

  • Training

    What the partner must learn and keep up to date.

  • Quality and audits

    How work is checked.

  • Certificate

    How long it lasts and what it allows.

  • Term and ending

    How the agreement starts and ends.